Twelve Horses' Network

Archive for the ‘Salt Lake City’ Category

Jun
19

Email Marketing – Designing for Your Objectives

At a recent TED conference, best-selling author of Eat, Pray, Love, Elizabeth Gilbert stated, “we have completely internalized and accepted collectively this notion that creativity and suffering are somehow inherently linked.” She goes on to further frame “the utter, maddening, capriciousness of the creative process” by suggesting that …

Posted in Salt Lake City

Jun
19

Salt Lake City, Utah: Website Marketing & Analytics

I call him the Search Engine Optimization Master, while others around here claims he drinks Google juice for breakfast. Whatever the case may be, Marketing Morgan is stepping up to the mic this week. On Wednesday, April 8, our director of search, Eric Morgan will be speaking on the …

Posted in Salt Lake City

Jun
19

Get the Gloves Out: Open Source vs Proprietary Content Management Systems

There is no shortage of community run, open source CMS options out there that serve a host of different companies willing and able to work in their prospective environments. There is also an abundance of companies who prefer to work with a proprietary system, developed and controlled by a single …

Posted in Salt Lake City

Jun
19

Software Flavored Websites

The development of the Web today includes powerful applications that mimic desktop software. Google Docs has tried to provide the functionality of Microsoft Office. Picnik is attempting to target Photoshop users. And even our own Content Management System, WebGen, uses some of the basics that made Dreamweaver so popular a …

Posted in Salt Lake City

Jun
19

Light and Shadow for Website Design

Smashing Magazine recently featured our client, MontereyInfo.org in, 35 Examples Of Masterful Lighting Effects In Web Design. Using a light source the right way can add dimension and beauty to a website design. Strong light sources create a stark contrast between light areas and shadows in a …

Posted in Salt Lake City

Jun
19

This Ain’t Just Advertising

We recently learned that Twelve Horses received 2 more ADDYs in the western district competition for both the website design of Alpine Meadows, as well as their comprehensive online campaigns that makes use of social media, video production, and email marketing. While it is wonderful to see our Creative …

Posted in Salt Lake City

Jun
19

Men’s Journal Names 10 Best Neighborhoods in the West

And two of them are right in our backyard. Never been to Reno, Nevada or Ogden, Utah? Come pay us a visit!   From Men’s Journal: RENO, NV Two hundred and fifty days of sunshine per year, skiing up the road, runnable whitewater in town, and …

Posted in Salt Lake City

Jun
19

Horse Power #60: Alan Hall, Grow Utah Ventures

In this episode of Horse Power I get a few minutes to speak with Alan Hall, Founder and Chairman of Grow Utah Ventures, a group dedicated to finding, training and helping entrepreneurs get their business started and grow in Utah. Hall and Grow Utah Ventures promote entrepreneurism in the community …

Posted in Salt Lake City

Jun
19

Local Newspaper Features Twelve Horses CEO, David LaPlante

How did David LaPlante, CEO of Twelve Horses go from being a ski racer to the head of a successful online marketing company? It was a little accidental. But anyone that has worked closely with David knows that it has also taken a whole hell of a lot …

Posted in Salt Lake City

Jun
19

Twelve Horses Utah Brings On New Account Executive

Twelve Horses welcomes its newest account executive, Jeff Barnes into the stable. He is responsible for supporting select clients and growing new business in the state of Utah. Jeff comes to Twelve Horses with a portfolio of online marketing experience developed over years of providing many different industry verticals …

Posted in Salt Lake City